Market announce new album ‘The Consistent Brutal Bullshit Gong’ out 29th April on Western Vinyl

Market – the Brooklyn-based band of songwriter/multi-instrumentalist/producer, Nate Mendelsohn, are will releasing The Consistent Brutal Bullshit Gong on 29th April on Western Vinyl. Co-produced by Mendelsohn and frequent collaborator Katie Von Schleicher, the album was recorded between Brooklyn, New York’s Figure 8 and Monterey, Massachusetts’ Gravel Mountain studios, with mixing by Sam Owens.

The new album showcases Mendelsohn and his core band of collaborators (Von Schleicher, Natasha Thweatt, Stephen Becker, and Duncan Standish) as they create a dynamic musical world that is at once uneasy, energetic, and beautiful, and one in which its band-leader’s lyrics cut through with humour and intensity.

After college, where he met most of his current bandmates, Mendelsohn became an engineer/producer at Figure 8 Recording, where he expanded his community by recording artists such as Frankie Cosmos and Wendy Eisenberg, and playing with the likes of Yaeji, Vagabon, Von Schleicher, and Sam Evian. But Market serves as Mendelsohn’s own outlet as an impressive lyricist and songwriter as introduced on the home-recorded debut LP, Not Good At Spending Time Alone a​.​k​.​a. Cleanliness, and 2020’s Yuy; plainly biographical, humorous, and relatable lyrics are delivered free of any added melodrama over meticulous (and occasionally athletic) arrangements that thoughtfully uphold his earnest tone.

Though he comes from a background in experimental music, Mendelsohn’s ear for pop has prevailed. Certain moments on Bullshit Gong reveal his stranger side, as on the thundering bridge of “Scar,” which sounds like a more unhinged Parquet Courts, or the angular “I Would Do That,” which takes cues from Cate Le Bon. On the whole, though, this band of close friends insists on directness, their arrangements clear despite the intricacies. Guitars and synthesizers tangle fluidly atop the rhythm section’s tight bedrock, evoking the tenderness and backbeat-centric qualities of Elliott Smith or Big Thief.

While writing Bullshit Gong, Mendelsohn grappled with long-gestating OCD, watched a formative relationship dissolve, and experienced a mental health crisis that lasted a full year. During this turbulent time, Mendelsohn began to consider the ways he has approached friendship, partnership, and especially family. Those observations and partial conclusions make their way into the songs in an essential capacity, as he mixes the small with the very big on a dogged search for empathy. On “Control” he sings “I heard a kid ask a teacher today / ‘What is a memory?’ / Man, sometimes life is great / At 4:15 I was awake and a mess / My mind’s a broke machine.”

The words flow in much the same way as Mendelsohn’s thoughts, with observation and memory giving way to moments of profound anxiety. This emotional heft is met in crucial ways by his band. On the tender “Watergate,” a love song set against both the Watergate scandal and James Comey’s senate testimony, the arrangement is simple and trusting, adding depth and intimacy to each word as he compares his life, love, and temperament to that of his parents.

While recording “Old,” the band sat around an omnidirectional microphone shaking percussion instruments and singing out certain lines. In the background, you can hear Mendelsohn pick up his clarinet and eke out a few notes, a spontaneous act of playfulness that made the final cut. These tonal shifts matter deeply, as the words he sings could be interpreted differently in a darker setting: “Half of these feelings aren’t my feelings anymore / But I guess I could still enjoy the notes and chords / Maybe that’s just the way it goes / We always sing about things that are old.”

Creating intimacy out of manic self-reflection requires a delicate balancing act, one Mendelsohn tackles with abandon. His words never skew too poetic or grandiose, and when he invokes the ugly it’s met with a sonic tonality that sets him right again. In tender moments, his voice is often flanked by bandmates Natasha Thweatt or Von Schleicher, who help skew his words toward the universal. Still, Bullshit Gong is an obsessive look inward, one in which Mendelsohn simply asks himself if he is good to those he loves. It’s an act of trust between the artist and the imagined listener he takes with him.

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